Our Story
Frankies Bikinis is a female-led lifestyle brand recognized for its on-trend designs, innovative fabrics, and inclusive styles for people of all sizes to feel confident and beautiful. Founded by mother-daughter duo Mimi and Francesca Aiello in their Malibu home in 2012, the brand has since grown into an internationally recognized company. Their journey has included collaborations with iconic women such as Pamela Anderson, Sydney Sweeney, Gigi Hadid, Naomi Osaka, Hailee Steinfeld, and Sofia Richie.
From swimwear to ready-to-wear clothing, knits, and activewear, Francesca has expanded Frankies Bikinis' offerings to include a wide range of ultra-flattering, feminine styles. You can find our designs in retail stores nationwide, including Victoria’s Secret, Revolve, SSENSE, Free People, Kith, and Bloomingdale's.
A MESSAGE FROM FOUNDER FRANCESCA AIELLO:
"From the start of Frankies Bikinis 12 years ago, my goal has always been to create swimwear that inspires women to feel their most confident. I am so grateful for the trust that our Frankies Girls have instilled in me, allowing me to deliver designs that push the boundaries of this industry. Together, we'll continue to pave the way for free-thinking and innovation in clothing and swim."
